Categories
Website How To's

What Do Moller Marketing Readers Think

Like my little boy in the picture, Moller Marketing is always doing two things:

  1. Looking ahead, shooting for the stars.
  2. Rooting for the New York Yankees!

I’ve wanted to do a feedback online survey for quite some time at Moller Marketing. Not only do I feel that client feedback is the MOST IMPORTANT factor any business can measure, but I also like to interact with all of you and get your two cents 🙂 (this doesn’t mean your money unless you’d like to donate two cents LOL)


I recently found another COOL TOOL from Google that you should all learn how to use – Google Docs Forms!

Click on the image below to tell me what you think about Moller Marketing content, what you’d like to read about in the future, and to share recommendations:

moller-marketing-feedback-form

Thanks for your feedback! As long as it’s good, we’ll implement it promptly 🙂

Follow Moller Marketing, Subscribe to Moller Marketing via Email, and stay up-to-date on what we’re up to:

Categories
Website How To's

Social Media IS Business – Without It You DIE

I’ve felt this way since I started my first online business:

Without a social media marketing strategy, even the ‘big businesses’ will get taken out by the little guys who are doing their duty and connecting with their audience…

Gary Vaynerchuk, one of my “social media idols”, couldn’t sum it up any better:

Yep, that’s right:

“Social Media = Business”!

So many people think that social media is a tactic or a nuance, something you put in a bit of time for and then just check it off your list – BULL CRAP!

Many businesses think that Social media is a simple topping on the hot dog, a “mustard” at best.

But the bottom line is, social media is a business in and of itself. It’s something that, if you’re not doing, your competitors ARE!

Social media is customer service

caring about someone, being in the trenches and listening to the customer

most companies are full of crap; they want to sell stuff, they don’t want to care; they want to make pretend they care, they want to make pretend they work hard for the customer.

Social media translates to complete transparency…no more hiding in the shadows,

Social Media is going to expose businesses

(if it hasn’t already)

…the word of mouth of one is going to screw with corporate america and with businesses, the power of one consumer has never been bigger.

You have to engage and care about your customers – it’s the back-bone of a successful business.

If you’re in [whatever] business, you are in the social media business – in the business to actually CARE about your audience – to give them what they want, and most importantly not to TALK but to LISTEN.

So the question I have for all of you:

How are You Using Social Media Marketing to TAKE CARE of Your Clients?

Categories
Digital Presence & Marketing Strategy

10 Social Media Marketing Books To Read in 2010

I know, 2010 isn’t here yet.

But the Holidays are right around the corner; they’re playing Christmas music on the radio, and snow is on the ground in Utah!

So, I’ve started thinking about what my goals and objectives should be for 2010.

Speedometer - Reaching Your GoalOne of the things I really want to commit to doing more of in 2010 is READING! I’ve been working harder (not tonight – it’s almost 12:30 a.m.) to stick to a schedule. It consists of the following morning activities:

  • waking up at a certain time – TBD 🙂
  • reading a motivational book for 30 minutes
  • meditating
  • writing down thoughts and goals for the day

In the evening, I’ve set these priorities:

  • finishing “work” by a certain time – TBD too 🙂
  • planning out the following day with a “To-Do List
  • reading a business book for 30 minutes
  • meditating
  • lights off by ____?

When I follow this “agenda” – my entire day and week seem to go better.

Do you follow a specific agenda?

As you can see, I’ve designated at least 30 minutes per day, 7 days a week, to read a business book.

As I start to think about my goals for 2010, here are a list of marketing books I plan to read:

Top 10 Social Media Marketing Books I Plan to Read!

  1. Crush It!: Why NOW Is the Time to Cash In on Your Passion
  2. Inbound Marketing: Get Found Using Google, Social Media, and Blogs (The New Rules of Social Media)
  3. The New Rules of Marketing and PR
  4. The Social Media Bible: Tactics, Tools, and Strategies for Business Success
  5. Socialnomics: How social media transforms the way we live and do business
  6. Social Media Marketing: An Hour a Day
  7. ProBlogger: Secrets for Blogging Your Way to a Six-Figure Income
  8. Tribes: We Need You to Lead Us
  9. Purple Cow, New Edition: Transform Your Business by Being Remarkable
  10. the-tipping-pointThe Tipping Point: How Little Things Can Make a Big Difference

The Tipping Point is the highest rated book of all of these according to Amazon – it’s number 74!

I’m excited for the upcoming year and look forward to setting and achieving the goals I write down and review frequently.

I’m also excited to hear about your online marketing success and how these books help you become the best social media marketers and online business owners.